SRG  CAPITAL

harnessing the power of sports

WHAT WE DO

Consultancy

Strategic, Commercial and Licensing consultancy to Players, Clubs and Federations

Licensing

Long history of creating successful retail and commercial platform’s around Brands

Network

Unparalleled relationships with all major sporting Clubs/National Teams/Federations across key sports

Sponsorship

Experts in sourcing and negotiation of deals

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Negotiation

Experts in negotiating Sporting Rights deals

Social Media

Work with the world’s greatest players to monetise their social media

Finance

Provides innovative funding solutions for clubs and players

Technology

Build fan engagement platforms
Creator and owner of Polaris -a player valuation forecasting model with over 80% accuracy in 3 years

Commercial

SRG Capital is integral to the commercial strategy of some of the leading players, clubs and federations in the world

WHO WE ARE

Jonny-Nye-SRG-Capital

Jonny Nye - Founder / CEO

With over 20 years experience in working in the Sports industry, Jonny is widely recognised as one of the most connected business leaders in Sport. For 14 years, he worked at Nike where he was the Sports Director for EMEA.
Over his career he has developed an unparalleled network of relationships with athletes, clubs, federations and governing bodies across all sports around the world.

Jonathan-Sieff-SRG-Capital-3

Jonathan Sieff - Co Founder

Jonathan is recognised as one of the leading figures in Retail and licensing in Europe. Over 25 years he has created, developed and sold numerous successful businesses and brands.
He has considerable experience in the Football industry, having worked with a number of Federations. He brings considerable financial and fund structure experience to SRG Capital.

Andres Mendoza - SRG Capital-3

Andres Mendoza - CFO

Andrés is a specialist in Corporate finance. He has worked across corporate governance, M&A, securities and general accountancy and reporting. His analytical skill and creative mindset enhanced with strong strategic analysis make for a highly valued member of SRG Capital.

Xavier-Vilaseca-SRG-Capital

Xavier Vilaseca - Exec Sports Manager & IP Lawyer

IP counseling in top athlete agreements, friendly matches event assistant manager, Social Media & media syndication video content monetization, sports technology platforms & receivables in the football field.

Ferran-Vilaseca-SRG-Capital

Ferran Vilaseca - Lawyer

Ferran is SRG Capital’s in house lawyer. With over 14 years experience in working in Football he has an exceptional understanding and knowledge of all areas of Sports, corporate and international law.
Ferran started his Sports work as the in house lawyer for IMG covering all sports and media.

Jonny-Nye-SRG-Capital

Jonny Nye - Founder / CEO

With over 20 years experience in working in the Sports industry, Jonny is widely recognised as one of the most connected business leaders in Sport. For 14 years, he worked at Nike where he was the Sports Director for EMEA.
Over his career he has developed an unparalleled network of relationships with athletes, clubs, federations and governing bodies across all sports around the world.

Jonathan Sieff - Co Founder

Jonathan is recognised as one of the leading figures in Retail and licensing in Europe. Over 25 years he has created, developed and sold numerous successful businesses and brands.
He has considerable experience in the Football industry, having worked with a number of Federations. He brings considerable financial and fund structure experience to SRG Capital.

Jonathan-Sieff-SRG-Capital-3
Andres Mendoza - SRG Capital-3

Andres Mendoza - CFO

Andrés is a specialist in Corporate finance. He has worked across corporate governance, M&A, securities and general accountancy and reporting. His analytical skill and creative mindset enhanced with strong strategic analysis make for a highly valued member of SRG Capital.

Xavier Vilaseca - Exec Sports Manager & IP Lawyer

IP counseling in top athlete agreements, friendly matches event assistant manager, social media & media syndication video content monetization, sports technology platforms & receivables in the football field.

Xavier-Vilaseca-SRG-Capital
Ferran-Vilaseca-SRG-Capital

Ferran Vilaseca - Lawyer

Ferran is SRG Capital’s in house lawyer. With over 14 years experience in working in Football he has an exceptional understanding and knowledge of all areas of Sports, corporate and international law.
Ferran started his Sports work as the in house lawyer for IMG covering all sports and media.